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Connecting with Digital Humans
b2ap3_large_200108_podcast_art_Episode_14 New Podcast! Ludic Insights, Ep.14: Connecting with Digital Humans - Ludic Consulting

Ludic presents the latest Ludic Insights Podcast, Episode 14, with Sybille Chrissoveloni and Vikki Stewart from DDB Worldwide, one of the world's largest and most influential advertising and marketing networks, joining Paul Ashcroft and Garrick Jones to explore what it takes to connect to Digital Humans. 

How do you bring the global brand idea to life in different cultures, languages and markets in a digital world? What does it mean to connect with digital humans? How do you tell your story while remaining contextually relevant and personal to every individual you are targeting? Top tips and insights on creative idea development, storytelling, omnichannel response to digital humans changing behaviours, the role of data and the future of advertising. 

Produced by John McGinty & Aliki Paolinelis.

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LUDIC_LOGO_BLACK_new New Podcast! Ludic Insights, Ep.14: Connecting with Digital Humans - Ludic Consulting

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